Branding involves creating a unique image for a product or company. Why use it? Strong branding builds trust, attracts customers, and creates a consistent experience. Best practices include defining brand values, maintaining consistency, and engaging with customers. Branding became a focus in marketing in the 1950s.

A kiosk is a small, interactive physical computer terminal used for self-service tasks. Why use it? Kiosks improve customer experience by providing an interactive and automated way to complete tasks such as checkouts or information retrieval. Best practices include ensuring the kiosk is user-friendly, secure, and reliable. Kiosks have been in use since the 1990s.

Adobe Flash was a multimedia software platform for creating interactive content for web applications. Why use it? Flash was used for animations, games, and interactive websites. However, it is now obsolete and was officially discontinued in 2020. Best practices included using Flash sparingly due to security concerns. Flash was first released in 1996.

Adobe Media Encoder is a tool for encoding audio and video files in various formats. Why use it? It allows you to convert and export media files for different platforms and devices. Best practices include using presets for optimized output and adjusting bit rates for file size and quality. Media Encoder was first released in 2003.

ActionScript 3 is a programming language used to build interactive content in Adobe Flash. Why use it? It enabled developers to create dynamic content, such as animations and games, for the web. Best practices included writing optimized, efficient code to prevent performance issues. ActionScript 3 was released in 2006.

Adobe Premiere Pro is a professional video editing software used to create high-quality video content. Why use it? Premiere Pro offers a wide range of tools for video editing, including color grading, effects, and audio editing. Best practices include using non-linear editing (NLE) techniques for flexibility and organizing project files. Premiere Pro was first released in 1991.

Video Netstream is a technology used for streaming video over the internet. Why use it? Netstream provides real-time delivery of video content, allowing users to view videos as they are being streamed. Best practices include optimizing video quality and minimizing buffering through adaptive bitrate streaming. Netstream has been used since the 1990s.