LEXUS IS, iPad
iPad responsive application demo for new Lexus model launch
LEXUS IS, iPad
iPad responsive application demo for new Lexus model launch
Overview
This project involved developing a responsive iPad application for the launch of the new Lexus IS model in Australia. The application was designed to be highly interactive and visually engaging, aligning with the brand’s premium experience.
Features
- Fully responsive iPad interface optimized for performance and user experience.
- Integration of interactive elements to showcase the new Lexus IS model.
- Compliance with publisher specifications for media content and user interaction.
Tech Summary
- Front-end technologies: JavaScript, jQuery, Bootstrap, SCSS.
- Optimized for iPad devices with attention to responsive design and media handling.
- Included UX/UI enhancements, image optimization, and use of Cufon fonts for branding.
Outcome
- Delivered a high-quality, interactive application ready for media launch.
- Provided an engaging digital experience that effectively highlighted the Lexus IS model.
![[1] LEXUS IS, iPad, iPad responsive application demo for new Lexus model launch](/projects/lexus-is/lexus.is_.ipad_.portfolio1.jpg)
![[1] LEXUS IS, iPad, iPad responsive application demo for new Lexus model launch](/projects/lexus-is/lexus.is_.ipad_.portfolio2.jpg)
![[2] LEXUS IS, iPad, iPad responsive application demo for new Lexus model launch](/projects/lexus-is/lexus.is_.ipad_.portfolio3.jpg)